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职称:PROFESSOR
所属学校:University of San Francisco
所属院系:Marketing
所属专业:Marketing/Marketing Management, General
联系方式:(415) 422-6537
Post Graduate Certificate, Customer Focused Innovation, Stanford University. October, 2013 Post Graduate Certificate, Leadership Dynamics, Harvard University, 1999 Ph.D., Concentration in Marketing, Northwestern University, Evanston, IL, University Fellow, 1982 M.A., Administration and Policy Analysis, Loyola University, Chicago, IL, 1976 B.A., Anthropology and Psychology, University of Illinois, Champaign, IL (with Honors), 1974
Professor Leslie A. Goldgehn is garnering international recognition for her expertise in marketing strategy and leadership development. Her teaching and research agendas have been extremely rigorous over the last three years, culminating in three publications in top education, case writing, and marketing journals. Dr. Goldgehn’s most recent casework centers on marketing to promote social justice, with investigations into marketing in the nonprofit sector and how to better engage students in their communities. In addition, she has been gathering data on case development and use in the classroom, as well as exploring the integral role of marketing in higher education. She is an award winning case writer, with her most recent case, “iPhone Applications: Viable Business or Time Consuming Hobby?” winning the top award at the Western Case Writers Conference and being published in the prestigious Case Research Journal.