简介

Biography: My career in the fields of communication and journalism began in the 1970s when I worked as a writer and producer for a PBS affiliate in Raleigh, NC. Later, as a PhD student I had a research fellowship at UNC-Chapel Hill that encompassed public relations for that University as well as survey research projects for its School of Journalism. I also was Manager of Surveys for CBS News, working with colleagues at the New York Times on joint CBS News/New York Times Polls. After completing my PhD I became Director of Polling for a large newspaper (the Atlanta Journal-Constitution), and conducted public opinion research for other non-profit, media and government clients through my own consulting business. In recent years, I also have been actively engaged in newspaper and magazine writing—as a staffer for the start-up local weekly, The Northern Kentucky Sunday Challenger, and as a freelancer for a range of local, regional and national publications. My teaching background before taking my current joint Field Service appointment to teach in the Department of Communication and in the English Department's journalism program includes a tenure-track position at East Carolina University (where I taught broadcast journalism) and at UNC-Chapel Hill while completing my master’s degree. Over the years I have taught everything from film criticism and screenplay writing to advertising copywriting for radio and television and basic news reporting. I live in Clifton with my husband, George Bishop, who is Professor of Political Science here at UC. Research Areas: My research has included articles and papers on how voters use political advertising (from a uses & gratifications perspective), the effects of negative political advertising on voter turnout and participation, the role of public opinion polls in the marketing of political candidates, and the response of the broadcasting industry to the blacklisting practices of the McCarthy era.