专业描述

Companies need great marketing to sell their products and services. Without it, they will fail. Marketing is a crucial function for all companies, large and small, across all business segments. That's why a B.S. in marketing is a gateway to so many challenging and rewarding careers today. If you're interested in understanding buyer behavior, gathering and analyzing market information, communicating and building relationships with customers, and marketing products and services to domestic and international clients, marketing is the field for you!